Edit your variants

Configure what each variant group sees for price, content, or page split tests.

Edit your variants

How to set up what your variant groups see

The variant is the modified experience you're testing against your control.

How you edit your variants depends on your test type.

Editing a Price Test variant

1

Go to the Products & Prices tab.

2

Click Add / Remove Products to select products.

3

Enter test prices for each Variant group.

The Control group shows the original Shopify price (read-only).

4

Use Quick Fill to bulk-adjust prices.

Example: "Increase all by 10% and round to the nearest dollar."

5

To test strikethrough pricing, set Compare At for each variant.

6

Configure your Price Selectors.

Click Configure Price Selectors.

Your store opens with a purple overlay.

Hover over price elements and save the CSS selectors.

This is one-time per store.

Editing a Content Test variant

1. Go to the Modifications tab.

2. Click Open Visual Editor.

3. Click any element to select it.

4. Use the floating panel to enter new content.

5. Select which test group the change applies to.

6. Click Save.

You can also add custom CSS or JavaScript per group in the Modifications tab.

Group CSS only injects for visitors assigned to that group.

Editing a Page Split Test variant

1. Select your Control page and Challenger page using the page picker.

2. Set your traffic distribution (50/50, 70/30, etc.).

Both pages must be published and accessible.

Key things to remember

• The Control group is the original, unmodified experience.

• You can have up to 4 groups per experiment (1 control + up to 3 variants).

• Test names and types are locked after creation.

• Nothing goes live until you start the experiment.