Preview and QA

Use preview links and check the experience before going live.

Preview and QA

Check your experiment before going live

Before launching any experiment, preview it to confirm everything looks right.

Every experiment generates unique preview links and QR codes for each test group.

  1. Open your test wizard and go to the Preview tab.

  2. You’ll see a preview card for each group (Control, Variant A, etc.).

  3. Click Open Full Screen Preview or Copy Link.

  4. Scan the QR code to preview mobile.

Preview links force your browser into a specific test group.

Always preview in incognito

AB Genius excludes admin sessions from experiments.

If you're logged into Shopify admin and visit your store normally, you won’t be assigned to any group.

Use an incognito/private window, or use preview links.

What to check during preview

For Price Tests:

  • Confirm the correct test price shows on the product page.

  • Add to cart and confirm the cart price is correct.

  • Proceed to checkout and confirm the checkout price is correct.

  • Verify Compare-At / strikethrough prices (if used).

For Content Tests:

  • Confirm text and element changes appear correctly.

  • Check desktop and mobile.

  • If you added custom CSS, confirm it doesn’t break layout.

For Page Split Tests:

  • Confirm redirects behave as expected per preview group.

  • Confirm both pages load.

  • Confirm tracking is active.

Sharing previews

Preview links are the fastest way to get sign-off.

Send the preview URL for each group.

No app access is needed to view previews.

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